Justyna C.
Lemon-flavored toothpaste is my favorite! I find minty ones too strong due to sensory sensitivity, so this is perfect for me.
JILL N.
Lovely soft lemon taste, like a sherbet lemon, not at all tart or bitter. After you brush, your mouth feels so fresh and teeth do look whiter. I used to use Sensodyne Rapid for sensitive teeth but since the first use of Zing I haven’t had any sensitivity issues. I love it and would recommend you try it.
linda a.
It feels weird to be excited about a toothpaste! However I really have noticed a difference since using Zing and I actually look forward to brushing my teeth now. I also feel that they are whiter which would be a real bonus! Linda x
Matthew C.
Massively impressed with results and the taste is fantastic!
Glynis H.
I bought the lemon Zing as I hate mint toothpaste. I love this one and have been using it for the last year. And even better, I visited my dentist for a checkup and was told that I did not have any tartar. I have never been told that before!
C M H.
Tastes light and fresh, calms my teeth sensitivity, and whitens - a little - gently. Love it. Only downside is the price, but I’ll probably continue to use it.
Paul E.
Enjoyed the Zingy flavour
Mina H.
I just love this toothpaste. It doesn't foam up, taste of artificial sweetener and burn my mouth like 'regular' toothpaste does. It cleans my teeth beautifully, leaves them smooth and shiny too which I never knew was possible. I love the flavours. I had a recent dental check up. My dentist asked if I had changed my toothpaste as he noticed a difference. I told him I had and he asked what I was using. I told him it was a small brand called Zing [I didn't think he would have heard of it] He said he used it too! I have just read my revue back and I sound like an advert! It's the truth!!!!
Fabrizio
Partner loves it that’s all I need to know
Jeremy R.
I’m really enjoying this. Once I got over the change in using lemon toothpaste rather than mint, I’ve found my teeth very clean and stains removed. Recommend.
Sue L.
It took me a long time to decide to purchase Zing toothpaste in Soft Lemon . I wish that I hadn't waited so long , as this toothpaste is great - it
works effectively , has a nice but not overpowering taste , and one tube is lasting weeks . I will definitely be purchasing again !
Deborah H.
The taste of this is a very pleasant change from the usual mint and it seems to have done a good job of reducing sensitivity, both of teeth and gums. I’m not sure whether it has made much of a difference to whiteness but that wasn’t the reason for the purchase.
Emma K.
Really like this. I have shared with my family - my teeth look amazing
Umber g.
This toothpaste ticks every box. It tastes great, no SLS, contains fluoride, doesn’t burn like regular minty ones do. Definitely a staple in my house
Graham S.
I loved it straight away and it does exactly as advertised!
Patricia H.
The taste is refreshing and the consistency is softer than other brands so it goes over your teeth more consistently. I also like the fact that if you leave it upside down, it comes out easily to the last drop without have to press etc. That is on top of being good for your teeth and giving an impressive clean.
Laura L.
This stuff is fantastic. Originally started to use it because we have some anti-mint children and we struggling to get them to brush effectively. Now the whole family use it because it’s so good. No nasties and lifts all the staining from my teeth with no sensitivity 10/10.
Sarah F.
I bought 4 tubes and am now starting my second. There was certainly no instant whitening effect as some people say but my teeth do appear to be slightly improved. I will keep going until the last tube is finished before deciding whether to buy more.
Anne S.
I love the fresh taste of lemon and it does seem to be whitening my teeth. Happy with it.
Rod C.
Excellent - love it - so much better than others!
Sian H.
I had a really traumatic removal of my wisdom teeth a long time ago, then more recently another traumatic and prolonged episode which was meant to be a simple filling. So, have ended up petrified of visiting the dentist. However, since using Zing, I have no fear of the dentist as I haven’t needed even a cleaning of my teeth (which were previously very prone to plaque). To say I am delighted with this product (my favourite is the lemon) is such an understatement. There are just no words. This has changed my life forever
Eva P.
Lovely taste and no excessive foaming. Helped reduce sensitivity almost straightaway, whitening effect is taking a bit longer. Very expensive though.
Olivia M.
Im autistic and have struggled with oral hygiene all my life, but zing toothpaste has changed that. I can not stand mint as it makes me feel nauseous and never liked the mouth full of foam mainstream toothpaste leaves you with, but this toothpaste doesn't foam up nearly as much. I love the taste of the taste of the soft lemon flavour. It leaves my teeth feeling clean and fresh
Julie L.
Away on holiday and zing comes too. Lovely lemon flavour and teeth feel so clean.
Sarah B.
Lovely toothpaste, really nice flavour (lemon) bough for my daughter who hates mint, but I’ve stolen one off her!
Benjamin M.
More like a lightweight ‘gel’ rather than a thick paste, it feels fresher, cleaner and more natural. Great flavour (lemon) and really effective in cleaning and brightening.
Hannah U.
I love this toothpaste! The lemon flavour is very light and refreshing, much more pleasant than traditional toothpaste. The staining and discoloration of my teeth has reduced significantly after just one month of use, which feels even better knowing this toothpaste is kind to my health as well as to the environment.
Florence K.
How refreshing ! Delicious flavours ( lemon is my favourite) no nasties and indeed whiter teeth !
I won’t ever go back to standard toothpaste…
Needless to say ,I highly recommend the brand !
Marilla F.
New favourite toothpaste! I don’t think I’ll ever go back
Angela m.
Love the taste that isn't overpowering but still refreshing. Hasn't made any difference to the time whiteness of my teeth but they're not that bad - basically don't expect a miracle. But overall good quality product and I'll keep buying at the right price (more than the usual brands but not excessive.)
Frances W.
I was skeptical and after 40+ years using a minty toothpaste I wasn't sure about a different flavour. I have started with the soft lemon and it is great. I noticed a difference within the first few days of my teeth sensitivity reducing and this is such a bonus, my teeth look so much cleaner and whiter after a few weeks. I have even got my Mum and Dad to try it, they have gone with apple and kiwi. I am looking forward to trying other flavours.
Clare
Really like this stuff, it definitely makes my teeth whiter
Paul
This is great, my teeth feel so clean and the taste is so fresh.
I would highly recommend it.
Alison E.
I love love love my lemon Zing! All the flavours are great, but I find myself reaching for the lemon time and time again. Teeth are looking whiter, and although I've never particularly suffered from sensitivity I do feel like I've noticed an improvement when drinking particularly cold drinks. I think it's absolutely fantastic.
