Kim B.
Fantastic toothpaste!
Teeth her lovely and white.
Love the flavours especially the lemon and apple and kiwi.
Macey M.
Lovely flavours. Can feel the difference in tooth sensitivity so will keep using.
Elizabeth W.
Good taste, prefer that it doesn't froth like other toothpastes
J B.
Tastes great and leaves teeth feeling beautifully clean!
Peace of mind knowing no nasties lurking within. Love it.
Kassi E.
I was sceptical but I really love this toothpaste. It’s made a genuine improvement to my teeth, they’re whiter and feel cleaner. I was prepared to dislike the fruity flavours but they are so mild and lovely I will definitely be purchasing again.
Celia D.
Very happy with Zing - love the various flavours, it’s a nice change from boring mint. Not overly foamy so no need to rinse either.
Ash L.
Having used other hydroxyapatite toothpastes for some time, these definitely are kinder and gentle on the teeth, coming in an array of amazing flavours. Happy customer!
Amber P.
Absolutely love ZING. The flavours are amazing, and my sensitivity has really reduced since I’ve been using it as well. I definitely won’t be going back to my old toothpaste. The taster pack is fantastic. Especially since it’s so hard to choose a favourite from the amazing flavours!
Jennifer
Fantastic toothpaste. It's gentle but effective and I've really noticed a lightening in the colour of my teeth - as an avid black coffee drinker, this is no mean feat.
Emily jane B.
Fantastic toothpaste suitable for all the family. My sensitive teeth have improved dramatically and teeth feel super clean. My son dislikes most toothpastes and loves the apple and kiwi flavour - will definitely order again! Thank
Helen G.
My teeth have never been so white or felt so clean - well not since I was young anyway. I love the flavours although mint is my favourite for the morning clean. It is rather expensive for a 73 year old pensioner but I'm trying to look after my teeth myself as we can't get an appointment with a NHS dentist. Zing seems to be good for my gum health also. Thank you!
Susan T.
I really like this toothpaste as it’s not too strongly flavoured
Maxine R.
My son hates mint and ZING means no more fighting about cleaning teeth. RESULT!!
Kirsty M.
I bought the starter pack for my daughter who is very picky to toothpaste taste, as a family we all tried the flavours, lemon and mint are our favourites so far and loving the new whiter teeth and great flavours
Wendy L.
My teeth look and feel so much cleaner with this toothpaste. I’m completely blown away and I’m a total convert! Highly recommend.
Peter B.
No sensitivity and great clean. Love the flours, my 11 year old particularly loves the peach. Great product
Juliet M.
Amazing flavours, cleans and really does help to whiten stained teeth and above all hoorah for being the first product I've found that doesn't irritate the skin in my mouth and cause it to peel!
Vivian M.
Makes my teeth feel stronger and cleaner !
Tina C.
Truly does what it says on the tin (or tube!). Teeth are whiter, no sensitivity and good knowing it’s not full of harmful products
Julie A.
Wasn’t sure I would like the lemon one but by goodness it is so zingy and leaves your mouth feeling lemony fragrant all day.
Sarah
Really happy with this. I’ve been suffering recently with really bad sensitivity on certain teeth. This seems to have removed part of it, and I’ve only been using it for 2 weeks. I’m hoping with more use it will continue to improve the sensitivity on the worst of my teeth.
Rebecca D.
The soft lemon tastes amazing and we noticed our teeth getting whiter within just weeks!
Lesley R.
Great toothpaste with unique lovely flavour and fresh cleaning.
Mr
Absolutely love this product & I enjoy the various flavours.
Graeme P.
Tried the Zing Starter Pack recently, and I have to say it’s a refreshing change. From the moment it arrived, it felt like a considered product. The packaging is simple but smart, and all four tubes arrived in perfect condition.
The toothpaste itself? Surprisingly pleasant. I left the Original Mint until last as I thought I wouldn't like the other flavours as much, but I ended up enjoying them all equally. Not one of them is overpowering or disgusting. It cleans well, and doesn't foam too much—a problem I've experienced with a lot of other brands as it often makes me retch.
If you're looking to switch up your oral care routine with something that’s straightforward, well-made, and a bit more enjoyable to use, the Zing Starter Pack is well worth a try. The only real downside for me is the price.
Jamie G.
Teeth feel stronger
Alison
I’ve tried the mint so far and I love it. Great taste and nice texture (no grittiness, foams well). After struggling to whiten my teeth for years, I’ve been using this for only a week and can already see my teeth are less stained.
Alex N.
It’s great to find toothpaste that does all the right and safe toothy things, has great flavours (the mint is a bit too strong for our ND family, but we really love the fruity flavours), AND is vegan and cruelty free.
We haven’t noticed a change in the whiteness of our teeth, but the other things make up for that. Sold.
Cristina F.
Everyone at home loves it!
Wendy C.
Very impressed with the whole collection. Teeth feel whiter and more solid looking.
All flavours are nice,
Deborah R.
This has definitely helped with my sensitivity and I’m sure my teeth are whiter. Will be ordering again
Sharon
Onlyvtried the lemon one so far but I love it. Super quick delivery too
Amber H.
Despite all claims on social media, this doesn’t leave a clean feeling and most importantly if you use sensodyne, do not replace it with this. It makes the sensitivity a lot worse. My starter pack went to waste.
Simon C.
Great at lifting coffee stains! Great selection of flavours too!
Christine D.
Great toothpaste really like lemon !! Will buy again
Danielle
Really noticed the difference when I went back to another toothpaste (didn't even realise my teeth were that sensitive!) so I'm here to stay! Plus the kiwi flavour is a TREAT.
Kendra M.
Super toothpaste. Teeth are whiter and less sensitive. Really like the flavours with the peach being my favourite.
Maria b.
This definitely helps your enamel, compared to the whitening toothpaste I’ve tried before.
Hannah N.
I love getting the different flavours of Zing in each pack. They all taste nice and they're a massive help with tooth sensitivity.
Gilly P.
This toothpaste really works. My teeth are much less sensitive compared with using the leading brand.
Not so foamy either and I love all the flavours.
Whiter teeth too.
kevin
Still too early to tell but I have tried the peach flavour and I like it
Lucy R.
This toothpaste has massively reduced the sensitivity of my teeth.
patricia W.
Tried the mint and lemon flavours so far and love them both. Teeth feel clean and not messy like some natural toothpaste I have tried. A pleasure to use!
Rachel P.
Love this toothpaste. The flavours are all great, especially the lemon if you don’t like your toothpaste too sweet-tasting.
Pamela M.
My children are neurodiverse and toothpaste has always been a bit of a battle, but with Zing my kids have all found flavours that they live (all different of course!). I used it myself and I can see a noticeable difference in all of our teeth. Less stains, feels fresh and our tooth health has definitely improved!
N G.
I Had awful sensitivity and tried many brands to no effect.
Was recommended this product by my dentist and can truly say it did the job!
M A.
I love the feeling of gentle , efficient tooth cleansing....and the different tastes are great too!
Leigh D.
Love it especially the mint, mouth feels Dentist clean afterward would defo recommend
Liam V.
Lovely clean teeth and tastes great
Rachael
Great product, teeth feel smoother and look whiter
R E.
Suffered from extremely sensitive teeth and also had staining on my teeth from curry and red wine. Was previously using prescription toothpaste prescribed to me by the dentist. It had stopped working. Zing popped up on social media and I thought lets give this a go. It worked immediately. Sensitivity gone and after a week the stains gone as well. Highly recommend. Lemon my favourite flavour!
Deborah D.
It’s rather pricey but the flavour I’ve tried so far (apple and kiwi) is good and do think that my teeth seem less stained.
More foamy than ideal given that it’s SLS free but I guess this is just something unavoidable in toothpaste. It must be what most people like.
I was rather disappointed with their 20% off next purchase offer for leaving a review. I left them a review on their site but all I got was a ‘thank you’ and no discount. This is actually my second review for a lower 15% discount, as though I hadn’t already given one. I’ve added a photo this time to see if that helps. It all seems a bit scammy but here’s hoping.
Catriona M.
Great toothpaste, mouth feels clean.
Joy C.
Amazing toothpaste! Zing wakes your mouth up with its fresh fruit flavours!
Angela N.
My teeth feel really clean and love the different flavours
Joanne B.
Love EVERY flavour and my teeth are so much whiter!
Helen L.
Love Zing toothpaste for making my teeth whiter and stronger.
Claire S.
I was dubious about the taste and didn’t know whether it would be as good as they say, but thought it was worth a try.
I needn’t have worried. Why haven’t I been using peach flavoured toothpaste my whole life? And how can it be simultaneously fruity, but then leave a fresh, zingy taste in my mouth like a mint paste?
As for the clean - my teeth are whiter than they have been for a few years for sure and it was notable after just a couple of days. Big fan!
Julie P.
I really like the fruit flavours, they’re very soft and not too overwhelming
Helen A.
I’m only on my first tube of the starter pack. The mint flavour is really good and my teeth do seem to be getting whiter!
Customer
I love the fact that it hasn’t got the nasty stuff in it, and it is much better than my previous brand. Teeth feel cleaner, love the taste too.
Fiona M.
I really like the way it feels in my mouth - even the mint isn’t as overpowering or a ‘strong’ as regular toothpaste. My teeth feel clean - I am really pleased that I tried the sample pack - no favourite flavour - yet! will definitely keep using Zing.
Kyle W.
My girlfriend and I love the variety of flavours and we can see and feel results. As you guys say on the box, savour the flavour!
Sonia C.
Fantastic, love this toothpaste! Great flavours and great toothpaste, never going back to my old one!
Heather C.
Completely different to normal Toothpaste, lovely flavours, like the apple and kiwi best
Steph E.
Tastes lovely and fresh and really lives up to the hype! My teeth feel cleaner and less coated than my old toothpaste left them with less staining.
I’m allergic to an ingredient in some toothpastes, my dentist says it’s probably sls, and experience sloughing but this hasn’t happened with Zing.
Grace M.
So far I've only used one flavour but it seems to work well to prevent sensitivity which was my main problem. The flavour is good and my mouth feels fresh. I'm glad to not have all the chemicals in my system.
Sheryl W.
All flavours are a refreshing change from the usual mint. Pleasant to use.
Louise G.
Love these toothpastes! Great flavours andI've noticed a reduction in sensitivity and mouth ulcers / irritation.
Lindsay A.
I decided to give this a try for my tooth health although I had reservations about the price and flavours.
I am sold! My mouth feels so fresh and my teeth look whiter . I absolutely love it.
Aneesa R.
So far so good, only been using the toothpaste nearly a month. I noticed a difference after about a week. The stain on my teeth has reduced.
Colin A.
Zing toothpaste really does make a difference. It whitens and reduces sensitivity to teeth. I've noticed that my teeth feel stronger, cleaner, and smoother than they have been for a long time. They taste great too, and combined with a soft bristle toothbrush my gums are also healthier. Definitely worth giving them a try.
Clare D.
Much nicer taste than Colgate
Mira L.
Love it, will buy again for sure
Helen Taylor H.
Great flavours and can really see a difference
Alan
Teeth feel clean but they don't taste clean after a few minutes sadly
Jen R.
Love the flavours, was dubious about moving away from mint, but the apple and kiwi is lovely. Only been using a couple of weeks so far, not sure sensitivity is improving, but the whitening seems good so far!
Helen B.
These toothpastes are genuinely brilliant. I was looking for a toothpaste without SLS's and nasties for me and my family (which is ridiculously difficult) and I'm so glad I found Zing. They all taste great (although the kiwi and apple is my favourite) and my dentist was impressed with my teeth. Maximum stars!
Bernice P.
I decided to try Zing because of its lack of unpleasant additives but would have just bought the mint version if not for the starter pack offer. I am a slow convert to the alternative flavours. It is nice to not have a minty mouth if I brush my teeth before breakfast, but I think I am conditioned to feel a clean mouth has a strong minty freshness. The mint variety is as mild as the other flavours. However my teeth actually feel cleaner for much longer so I am getting used to it.
I was not sure Zing would be enough to replace my ‘sensitive’ usual brand, but so far it is doing well.
Tracy B.
Really impressed so far. Started with the peach flavour. Noticing a difference, good for sensitivity.
Annette
Teeth feel clean however sensitivity came back. No noticeable difference to colour due to sensitivity issue will not be continuing to use
Simon C.
Good range of flavours, and I really noticed a reduction in tooth sensitivity as well as well as a reduction in staining after just a few weeks!
Laura J.
Love this toothpaste!!
Jennifer P.
Only used apple and kiwi up to yet , but love it , visited dentist yesterday he commented how clean my teeth were and no treatment necessary
Abigail O.
No sensitivity and great whitening
Naomi F.
Wasn't sure about the non-minty flavours but they all have a bit of menthol in them which adds a lovely freshness and leaves my mouth feeling really clean. I'm allergic to SLS so it was so refreshing to find a great toothpaste which leaves my teeth and mouth feeling really clean without worrying about side effects. Love them all.
ALAN R.
Really nice toothpaste that has a pleasant taste and provides great protection for your teeth for hours after brushing. Favourite so far has been the Soft Peach. Now on the Mint and thankfully it isn't as 'minty' as all other brands of toothpaste.
Rebecca L.
Great product, teeth do actually feel cleaner, look shinier and less sensitive.
Graham C.
Loving the flavours and how clean my teeth feel, after only using zing for a couple of weeks now. Sensitivity is noticeably better and I teeth are noticeably whiter.
David J.
Awsome flavours and leave your mouth feeling much frsher than normal toothpaste !!
Lindsey M.
Love the idea, the concept and the packaging but for me I am not loving any of the flavours other than the mint.
Anna L.
Noticed a big change in the teeth colour after about 2 weeks of use. And love the product in general, can recommend
Sarah W.
Currently enjoying the soft peach.
Teeth seem cleaner somehow, your taste buds aren't tainted after and after half a tube which lasted ages my teeth are whiter I notice.
Defo a switch from regular toothpaste now.
Elaine
Love the flavour, it is so much nicer than the usual mint. There is nothing I would change.
Dawn J.
Nice taste, even the fruity ones which I wasn’t looking forward to, I’ve been using for about a month now and I can gradually see the yellow lifting from a few problem areas
Sarah S.
Great to try different flavours and find your favourite. Have noticed a difference in whiteness
Mary
So far so good. Takes a while to get used to the flavours!!!