Ann O.
I didn't know if I would like a toothpaste that tasted lemony but surprise I actually do like it and it does seem to be making a an improvement to my teeth so I will definitely be using all the time.
Jessica G.
This toothpaste is fantastic! I bought it because I have sensitive teeth and can’t use strongly scented toothpastes or ones with SLS due to perioral dermatitis. I had actually forgotten it was meant to have whitening benefits — but after just 2 weeks, my Dad randomly commented that my teeth looked really white!
A
Taste so nice and cleans really good
Julie L.
Really love this toothpaste!
Sharon O.
Great toothpaste! Tastes great and my teeth seem to be much brighter since I started using. Definitely will keep using
Alison W.
Great flavour - I will definitely be ordering again
Michelle A.
Love using my Lemon Zing toothpaste, its refreshing to use, makes morning breath super fresh and has gradually started to show my teeth whitening! What's not to love ❤️
Anouska P.
I love the flavour of the lemon but I don't feel it gives my teeth and mouth a deeper clean than any other toothpaste and I haven't noticed a difference in whitening, like many others say they have!
Emma B.
My teeth feel cleaner and smoother than they have in years. The sensitivity that I previously had experienced has gone. And the stains I had from drinking tea have all but disappeared. Highly recommend!
Anthea H.
Noticed a difference with my teeth as they don't seem to be as stained. Will definitely be buying more.
Mrs V D.
Love the lemon flavour.
Too soon to say I've noticed a difference in whiteness but it's very pleasant to use.
Jade
The best toothpaste i have ever had. I don’t have mouth burns, ans my lips dont tingle! It doesnt foam up you dont need a lot and a little goes a long way. The taste is lovely and would never go back to regular toothpaste.
J
Works wonders on sensitive teeth. I love this product.
Sharn P.
Yum! Such a lovely lemon flavour
This is now my go to toothpaste!
I hate minty toothpaste and it's very hard to find a non minty version, so pleased to find your fab flavour
Lj
The taste is really mild and not overwhelming, and leaves my teeth feeling really clean.
Caron R.
Great toothpaste. Teeth feel really clean and look better.
Deborah C.
My dentist was over vigorous at the horrible scrapey cleaning on the back of a couple of my teeth and it felt like enamel was removed. The Zing toothpaste made them feel smooth again and it tastes great
Tara M.
Brilliant product. Lovely taste. Does what it promises and removes stains withiut being harsh or abrasive.
Gwen M.
Love the Soft Lemon, can’t wait to try the other flavours too.
Connie O.
I was initially sceptical given the price, but if you're someone who struggles with nausea from brushing back teeth or similar, its a game changer. Much easier to use and whitens teeth in the process. Highly recommend!
Helen W.
Really clean feel.
HELEN
I love this toothpaste! Making a difference already and helping my sensitive teeth.
Laura
Really fast delivery, bright packaging, nice flavour
Lisa B.
I love this, I don't like mint flavours , I this is perfect and cleans really well
Selendra R.
I actually enjoy brushing teeth now. Ive always despised minty flavours and dreaded brushing my teeth. Not anymore.
Claire B.
Really nice toothpaste. I appreciate the fluoride and the gentle flavour. It's so much more interesting than the standard mint.
Zoe
Nice taste but made no difference to the colour of my teeth at all.
Lisa M.
Teeth already feel whiter, sensitivity around receeding gums is gone and the flavour is fresh.
Zoe L.
Quick delivery. Tastes nice. Looks pretty in tube, no nasties. Plus it's made in England. What's not to like
Amy C.
Great flavour and sparkling teeth!
Virginia h.
Delicious and noticed that my enamel is significantly brighter after 1 month
Stephen C.
The best toothpaste I’ve ever used…teeth feel really clean and plaque buildup is greatly reduced. Tried the mint flavour but went back to Lemon.
Bethany C.
I love the lemon flavour, it's not too overwhelming. Haven't tried the mint yet, but I definitely enjoying the fact that it's less foamy than regular toothpaste. My partner says it's like brushing with lemon drizzle cake, which he wasn't a fan of, but that just means I get it all to myself!
Somali D.
Brilliant tasting toothpaste.
Claire G.
Love this product! Lemon is definitely my favourite flavour, no more burning sensation from overpowering mint. Superb clean all round fantastic product
Lorna K.
I’ve been having allergic reactions to many brands of toothpaste, but not with Zing. It is the best I’ve ever used!
Claire G.
Fantastic toothpaste, no nasties just the good stuff. Love the lemon flavour! Leaves teeth feeling clean & mouth fresh. Highly recommended
Kelly S.
This toothpaste is incredible. Keeps my teeth and my composite so white. Makes teeth feel clean as if I’ve been to the hygienist and the flavour is so lovely too. Fresh white teeth on your wish list?? Then your wish has been granted … 5” I’ve been using for a year and honestly would never swap back.
Lucy B.
I love this toothpaste! My teeth are already looking whiter and sensitivity seems reduced. The lemon flavour is delicious, not at all overpowering or 'fake' tasting. I will definitely be ordering more.
Chris C.
Great alternative to the big brands, good taste lasts well, improved sensitivity, don’t know that I will go back to the brands in the supermarket after using this. Was very sceptical but definitely converted. Lemon is a great flavour, makes your mouth really fresh.
Gemma C.
I have bought this several times and I absolutely love the lemon flavour. It leaves my mouth feeling fresh and clean.
Sarah O.
The flavour is nice - not too overpowering or synthetic. My mouth doesn't feel as clean compared to normal toothpaste, but perhaps that's just because it's not mint. Still getting used to it...
Susan G.
The toothpaste tasted nice but the texture was far too 'thin' and watery. I didn't get any of the benefits promised: whitening, less sensitivity
etc. In fact after using it for a few days I began to feel my teeth weren't properly clean. I threw away almost half of the tube and went back to Oral B. I shan't be buying anymore Zing - certainly not at that price !
Erin L.
I wasn't sure about the lemon at first, but it's like a soft sorbet flavor that is a nice change from mint.
And so far it is cleaning my teeth really well.
Janet F.
I was a bit skeptical about this toothpaste, but thought I’d try it. I liked the mild lemon flavour after a lifetime of mint. After about 3-4 weeks I suddenly realised that my teeth felt very smooth and strong - not sure how else to describe it! I’ll certainly keep using it
Stephen
It cleans effectively and has lightened my teeth but their not brilliant white so far. Cleaning feeling all day long and less sensitivity. This is my 3rd order so far having tried the mint flavour but went back to lemon.
Mrs
Fantastic alternative to the standard mint flavour toothpastes on the market. Excellent toothpaste, feels great, tasted great, mouth feels really fresh! ☺️
Zoe L.
wonderful taste and saw quick results of teeth looking whiter.
Lindsay P.
The lemon flavour is lovely - my teeth feel super clean and it genuinely does remove staining. I’ll definitely be buying again
Victoria P.
Delicious and I think it's working to gently whiten
Claire G.
Lovely lemon flavoured toothpaste! Great for those who don’t like the typical minty flavour. No nasties & sls free too! All round fantastic product, will hopefully continue to see improvements ☺️
Gabrielle M.
Great product, love it
Turner J.
Thank you SO much for making this toothpaste! I can’t do mint so this is perfect
Elizabeth O.
Love the lemon flavoured Zing toothpaste, the first one I've tried. I wouldn't mind if was a little less sweet, but will prob buy again. Good texture, only need small amount - less than pea-sized.
Tors H.
Fantastic product! Works just like normal but no over harsh taste! Teeth happy!
Gosia M.
I bought a lemon one and I just love it! So fresh and cleans so well.
Marianne E.
This toothpaste is wonderful. My teeth are looking shiny and white and the sensitivity I was suffering from is no longer there. I've run out of it and had to go back to my usual minty flavoured toothpaste, which I now can't stand! I shall be purchasing more of the lemon flavour ASAP!
Rachel E.
It's not what I expected as a toothpaste but, having used commercial pastes for years, i would not go back. The lemon taste is unusual for a toothpaste but is pleasant. My teeth are definitely whiter after only a couple of weeks using Zing. Will wait and see what my dentist says
Sarah L.
I chose the soft lemon toothpaste, and as someone who doesn’t really like the minty taste of toothpaste this was a game changer. There is a mild lemon taste with a mild menthol taste as well, but I much prefer it. Not sure about the whitening effect, but my teeth feel clean and fresh. I would recommend it and I am going to try the other fruit flavours
Laura L.
Really not a fan of mint so this has been a game changer - makes me not cringe/retch when brushing my teeth. I thought it was a bit sweet at first but have quickly got used to that and the refreshing lemon is amazing. Just about to order more and going to try the apple and Kiwi - not the peach though
Nora C.
Nice flavour, nice feel.
Jan C.
I’ve been recommended particular toothpastes by dentists for years to counteract sensitivity and more recently, repair enamel. However, many of them are too harsh and actually make the skin on the inside of my mouth peel! If you have that problem, buy Zing! It stopped happening the day I started using it! It claims to do the same thing as the dentist’s recommended toothpastes but seems far more gentle. The only reason I gave it four stars instead of five is the flavour; I bought lemon as the mint has been out of stock for a while. I can’t get my head around fruit flavoured toothpaste and I’m not a fan! I’m looking forward to opening my new tube of mint!
Lisa B.
I love this, it's a good all rounder with a love flavour
Stephen C.
Skeptical at first but lots of positive reviews on Facebook so ordered to try, and very pleased with the results! Teeth are cleaner, brighter, no sensitivity and it does remove stains. I will be a repeat customer!
Debbie M.
Loved Zing, the flavours are true and they leave your teeth sparkling clean without any nasties. 100% recommend ZING
Janet F.
I was a bit dubious about this toothpaste, but thought I’d try it as it doesn’t contain sodium laurel sulphate. After about 3 weeks I found my teeth feel really clean and smooth, and stronger somehow. I now prefer the gentle lemon flavour to the strong mint we’re all used to and I’ll definitely be continuing to use it.
Christine H.
I'm allergic to menthol so unfortunately couldn't use this toothpaste. I gave it to a friend who says "Pleasant flavour but doesn't leave my mouth as fresh as a standard toothpaste." I'm disappointed as I was specifically seeking out non-mint toothpaste to avoid menthol and it was added anyway. It would be better if your website was clearer regarding the ingredients.
A
Very pleasant lemon flavour. As I drink black tea, I do have a problem with staining, but this seems to work well, keeping it at bay without harsh brushing
Stephen
Leaves teeth really clean & removes staining…will continue to use.
Pat S.
Lovely refreshing taste.My teeth are certainly looking whiter and my mouth fresher
Andrea S.
Nice subtle lemon flavour. Teeth feel really clean. Foams a little bit but not too much. Will buy again.
Louise S.
Really enjoying using Zing! I like the fresh lemon flavour, my sensitivity has definitely decreased and I sometimes get staining where I had a fixed brace, but so far nothing. Would definitely recommend!
Maria T.
Soft lemon is just how it’s described…have been using it for a couple of weeks and not yet sure if I can tell the difference in the colour of my teeth but they do feel stronger!
Hilary C.
I love Zing toothpaste. I’ve only been using it for less than a month but I’m already noticing a difference in that my teeth are looking brighter and feeling smoother. I have the lemon which is really lovely fresh taste. I can’t wait to try the other flavours
Karen H.
I was a little sceptical, but am now completely in love with this toothpaste. The lemon flavour is mild, but refreshing. My teeth look polished and the stain removal is the best I have ever tried. I have spent so much money on whitening (even with my dentist), but Zing has given me the best results.
Isabel M.
I was a bit sceptical when ordering ZING, but gave it a chance anyway, as I have been suffering from teeth sensitivity issues.
Wow! what a difference in just 1 month. This toothpaste really works! Sensitivity problems are gone. My teeth were noticeably whiter within a couple of weeks, which was an added bonus.
I am looking forward to sampling other flavors, and I will recommend ZING to everyone I know. I am a convert.
vicki l.
Love the flavour and teeth look whiter after just a few weeks of use. Recommend!
Elizabeth D.
No idea if it's helping my teeth yet but I enjoy using it!
Lesley M.
Love this toothpaste! For a start, it makes a change from usual minty flavours: I thought I'd miss that but not at all. I usually use Instant Relief toothpaste due to extreme sensitivity and was a little wary of Zing's claims to reduce sensitivity but no need: no issues from first use. Bought a pack of other flavours to try. The toothpaste is more expensive than my usual (expensive) brand but the absence of nasty chemicals seems worth it.
Lesley
Lovely tasting toothpaste: not bitter and a definite change from minty stuff. May be psychological but teeth don't seem as sensitive within days of starting use. Will definitely buy more.
Doreen W.
Zing recommended by my dentist as suffer from dry mouth syndrome which is aggravated by normal mint toothpaste. This product cleans well and tastes good leaves mouth feeling really clean
Elaine
Product is great! Gorgeous taste!
Kelly
Lovely flavour and great whitening
Kimberley S.
Tastes delicious, no minty gross taste but still tastes fresh. I have a sensitive and some popular toothpastes make the skin inside my mouth peel - this never does that. It also doesn't leave that gritty/cringe feeling when teeth grind together. Good toothpaste, will buy again.
Ray J.
I love the taste and the way my teeth feel after a clean.
As for whitening, I have noticed no improvement but I guess my old ivories are past it.
This product has become my favourite toothpaste.
Natasha G.
Great toothpaste. Does exactly what it says, has really helped my tooth sensitivity and teeth are brighter & whiter than before. Thank you Zing!
Penny M.
Brilliant toothpaste, a little goes a long way. My teeth feel really clean and whiter after use. Would highly recommend. Thankyou Zing!
Klj78@icloud.com J.
I’m 46 & having gone through menopause & various other illnesses, my teeth were starting to suffer. They were very sensitive & starting to thin. The enamel was wearing away & I was starting to have to spend a lot of money at the dentist. I was also unable to enjoy the foods I once did, due to sensitivity. My teeth are so much better for using Zing. I feel more comfortable smiling for photos, like the one taken yesterday & I am able to enjoy cold & crunchy foods once again, my teeth feel much cleaner & the toothpaste tastes great.
Niki H.
I was a little bit doubtful about lemon flavour but I really love it ! The stains on my teeth are less and my teeth are a little whiter . I have a very sore mouth due to cancer treatment and have found this gentler than regular toothpaste ❤️
Robin S.
I originally wanted this toothpaste for myself. My family however had other ideas and I found that it was being shared amongst all of us. Everyone was unanimous in their praise and I have been commanded to get some more.
Fiona J.
Left my teeth feeling fresh!
Lynette H.
So lovely to have a fresh fruity taste left rather than the normal mint, so glad I found this toothpaste
Justyna C.
My daughter says it’s her favourite toothpaste now. She prefers it to the apple flavoured one. She hates minty toothpaste and really appreciates having more fruity flavours available. I only wish it was more affordable !
Anastasia M.
Love finding healthier & more sustainable products. Tastes & feels really nice, though would like more mint, looking forward to seeing more results over time!
Tanya N.
Love, love, love. I use the mint refreshing taste and so far is helping with sensitive teeth ☺️
